News Details
Hugo Boss to switch from McLaren to Mercedes
Long-term McLaren sponsor Hugo Boss has dealt the team a blow following confirmation that it will switch to rival Mercedes next season. The fashion brand has been linked with McLaren since 1981, making it the longest ever sports sponsorship partnership. But it will come to an end this year. "The McLaren-Hugo Boss association has been an outstandingly successful F1 partnership for more than 30 years," a team spokesperson told journalist Adam Cooper. "However, Hugo Boss has recently decided to co-operate with Mercedes-Benz on a number of international marketing projects unrelated to F1. "That being the case, it would be inappropriate for Hugo Boss to continue in...
Full Story »
Full Story »
11y ago from TheF1Times.com
0
You May Also Be Interested In...
Haas to sponsor Ferrari
Haas Automation will sponsor Ferrari ahead of Gene Haas's arrival in F1...
11y ago from espnF1.com
Haas Automation to sponsor Ferrari
Gene Haas' Haas Automation has been announced as a new Ferrari sponsor...
11y ago from PlanetF1.com
Mercedes engine not a magic cure - Maldonado
Switching the Renault power unit for a Mercedes one wouldn't magically...
11y ago from TheF1Times.com
Switch to Merc power wouldn't be magic cure - Maldonado
Lotus is currently powered by Renault Sutton Images Enlarge Pastor...
11y ago from espnF1.com
Elsewhere On The Network
Popular On MGPToday.com
Pedro Acosta on MotoGP silly season rumours: “Those...
No description available...
4h ago from Motorsport.com
KTM and Tech3 unveil 2026 MotoGP bikes in joint launch
No description available...
8h ago from Motorsport.com
KTM and Tech3 unveil 2026 MotoGP challengers
KTM and its sister team Tech3 have officially launched its 2026...
8h ago from MotorsportWeek.c...
Why Valentino Rossi is putting pressure on Ducati over...
No description available...
1d ago from Motorsport.com
Popular On IndyCarToday.com
Ryan Briscoe to coach RLL drivers, fueling speculation...
Rahal Letterman Lanigan Racing has announced that it has brought on two...
17h ago from MotorsportWeek.c...
Wienie 500 returns for second year in build-up to Indy...
Indianapolis Motor Speedway has announced that the Oscar Meyer Wienie 500...
22h ago from MotorsportWeek.c...
Alex Palou responds to McLaren court ruling
Alex Palou has been ordered to pay McLaren Racing over $12 million...
4d ago from MotorsportWeek.c...
IndyCar penalizes Abel Motorsports for rig testing
No description available...
3d ago from Motorsport.com
Popular On TotalWRC.com
More than 10 tuners interested in joining WRC under...
No description available...
1d ago from Motorsport.com
How Oliver Solberg picked up his “crazy dream”...
No description available...
1d ago from Motorsport.com
Oliver Solberg crowned the youngest ever Rallye Monte...
Oliver Solberg and Elliot Edmondson created a piece of Rally Monte Carlo...
2d ago from MotorsportWeek.c...
WRC Monte Carlo: Oliver Solberg dominates to claim...
No description available...
2d ago from Motorsport.com
Popular On GunnersToday.com
Arteta encouraged by 'beautiful' meeting with players...
Mikel Arteta has revealed he called his players for a meeting to...
51m ago from SkySports.com
Arteta feeling bullish after Arsenal ‘take...
t;li>Head coach and players spoke in wake of United defeatSide is ‘in...
11m ago from TheGuardian.com
Arsenal chose well when they sent Ethan Nwaneri on...
liam Saliba became a leader during his time in France. Arsenal are hoping...
4h ago from TheGuardian.com
David Squires on … Manchester United giving Arsenal...
No description available...
4h ago from TheGuardian.com
Comments
Hottest News
LIVE: 2026 F1 Barcelona Pre-Season Test - Day 2
The second day of on-track action for F1 in 2026... Read More »
9h ago from RacingNews365.com
Isack Hadjar suffers first Red Bull F1 crash
The worst way for Isack Hadjar's running in... Read More »
50m ago from RacingNews365.com
Lewis Hamilton looks on as Charles Leclerc gives new...
The SF-26 has been able to stretch its legs at... Read More »
2h ago from RacingNews365.com
