News Details
Alonso named Formula 1's most marketable driver
Fernando Alonso has been named as Formula 1's most marketable driver, according to a survey by analysts Repucom. The German company said the two-time world champion has gained the top spot due to his unbeaten domestic perception in his native Spain. According to Repucom, Alonso notched up a 98 percent score on how recognisable the F1 star is, as well as 88 percent of all people surveyed seeing the McLaren driver as an effective brand endorser, while 83 percent said they'd trust him. Alonso will sit out the season opener in Australia under doctors' instructions after he crashed in Barcelona during pre-season testing last month. Alonso's former team-mate at Ferrari, Felipe Massa, came second...
Full Story »
Full Story »
You May Also Be Interested In...
Alonso still F1's most marketable driver
Fernando Alonso will be missing from Sunday's Australian season-opener...
10y ago from SuperSport.com
Alonso still the most marketable driver in Formula 1
Fernando Alonso will be missing from Sunday's Australian season-opener...
10y ago from GrandPrix247.com
New ‘Sebastian Vettel fever’ at Maranello
Flavio Briatore has giggled at the new ‘Sebastian Vettel fever' at...
10y ago from ThisIsF1.com
Vettel footage key to Alonso mystery – report
The theory Fernando Alonso was already unconscious before he crashed in...
10y ago from ThisIsF1.com
Elsewhere On The Network
Popular On MGPToday.com
MotoGP Czech GP: Francesco Bagnaia questions his...
No description available...
7h ago from Motorsport.com
Alex Marquez scrapes into Q2 at MotoGP Czech Grand...
No description available...
8h ago from Motorsport.com
How Jorge Martin's first day back with Aprilia in...
No description available...
9h ago from Motorsport.com
Marc Marquez leads the way in second Brno MotoGP...
The complex interchangeable conditions sees Marc Marquez lead the field...
11h ago from MotorsportWeek.c...
Popular On IndyCarToday.com
Kyle Kirkwood tops opening IndyCar practice on slick...
IndyCar travels north of the Canadian border this weekend to tackle the...
5h ago from MotorsportWeek.c...
Arrow McLaren's Nolan Siegel cleared to race in Toronto
No description available...
1d ago from Motorsport.com
Kyle Kirkwood says people should appreciate Alex...
No description available...
1d ago from Motorsport.com
Taylor Barnard rejected McLaren IndyCar and WEC offers...
Taylor Barnard has turned down the chance to race for Arrow McLaren in...
2d ago from MotorsportWeek.c...
Popular On TotalWRC.com
How Oliver Solberg’s rapid WRC return shakes up...
No description available...
5h ago from Motorsport.com
Sensational Solberg leads Rally Estonia!
It may be just a one-off outing in Toyota Gazoo Racing’s GR Yaris...
8h ago from MotorsportWeek.c...
Oliver Solberg continues dream Rally1 return to extend...
No description available...
8h ago from Motorsport.com
Oliver Solberg stuns WRC field to lead Rally Estonia...
No description available...
15h ago from Motorsport.com
Popular On GunnersToday.com
'I'm somebody who goes with my gut feeling a lot' -...
New Arsenal signing Noni Madueke has explained that he's a player who...
7h ago from SportsKeeda.com
Xavi Simons player profile: How much would the Chelsea...
RB Leipzig attacker Xavi Simons is currently one of the most sought-after...
7h ago from CaughtOffside.com
'The conversations are continuing' - Fabrizio Romano...
Arsenal and Sporting CP are reportedly battling over 7 million of the...
5h ago from SportsKeeda.com
Arsenal sign Madueke from Chelsea for £52m
Arsenal have completed the signing of Noni Madueke from Chelsea in a deal...
10h ago from SkySports.com
Comments
Hottest News
Lewis Hamilton domination triggers 'conflict' at Ferrari
Former F1 team boss Guenther Steiner has claimed... Read More »
7h ago from GPFans.com
Mercedes F1 star Valtteri Bottas takes on new role in...
Mercedes F1 star Valtteri Bottas has been joking... Read More »
5h ago from GPFans.com
Mercedes replacing George Russell with Max Verstappen would...
2009 F1 World Champion Jenson Button has advised... Read More »
16h ago from MotorsportWeek.com
