News Details
Heineken set to enter F1 as global sponsor
©DR
Dutch publication De Telegraaf is reporting that the Heineken multinational brewery company has signed a major global sponsorship contract with FOM worth approximately 200 million over a five-year period. The partnership apparently involves trackside advertising and presence of the Heineken brand on additional F1 supports. De Telegraaf also believes Heineken, whose contract may even be initiated as early as next month's Canadian Grand Prix, may be interested in putting its branding on an existing F1 team's cars, the identity of which remains unknown at this stage. "Heineken will probably also enter into a partnership with one of the teams as part of the sponsorship agreement with...
Full Story »
Full Story »
You May Also Be Interested In...
Heineken set to enter F1 with a quarter billion dollar...
Dutch beer brewing giant Heineken is reportedly entering formula one with...
9y ago from GrandPrix247.com
Heineken to enter Formula 1 with EUR 200m deal
Heineken to enter Formula 1 with EUR 200m deal Dutch beer brewer Heineken...
9y ago from ThisIsF1.com
Heineken making $150m deal!
Beer is coming to Formula 1! No, we won't be seeing Nico cracking...
9y ago from F1.co.uk
Shell ends F1 trackside, Belgian GP sponsorship deals
Oil giant Shell has confirmed that it will no longer sponsor the Belgian...
9y ago from GrandPrixTimes.com
Elsewhere On The Network
Popular On MGPToday.com
MotoGP circuit contracts: How long will each race...
No description available...
2h ago from Motorsport.com
Former team boss Lin Jarvis definitively leaves Yamaha
No description available...
22h ago from Motorsport.com
Pedro Acosta: “Forgetting about the championship”...
No description available...
1d ago from Motorsport.com
Pramac MotoGP boss shares what ‘surprised’ him...
Pramac MotoGP Team Manager Gino Borsoi revealed that he was “quite...
1d ago from MotorsportWeek.c...
Popular On IndyCarToday.com
Race start times for 2026 IndyCar season announced
The NTT IndyCar Series has announced the race broadcast start times for...
5d ago from MotorsportWeek.c...
Chip Ganassi Racing completes four-car roster for 2026...
No description available...
1w ago from Motorsport.com
Broadcast schedule for 2026 Indy NXT season announced...
No description available...
5d ago from Motorsport.com
Popular On TotalWRC.com
Why Hyundai expects to be stronger in WRC 2026
No description available...
21h ago from Motorsport.com
Red Bull co-owner Mark Mateschitz to enter Dakar...
No description available...
1d ago from Motorsport.com
Gregoire Munster confirmed for WRC Monte Carlo in...
The season opener marks a return to the event where Munster claimed his...
5d ago from MotorsportWeek.c...
Popular On GunnersToday.com
Report: Arsenal eyeing up a move for 20-year-old...
Arsenal are interested in signing Club Brugge midfielder Aleksandar...
40m ago from CaughtOffside.com
Years after snubbing transfer to Liverpool and...
German footballer Julian Draxler has opened up on his failed move to...
6h ago from SportsKeeda.com
Manchester United and Arsenal step up interest in...
Manchester United and Arsenal have stepped up their pursuit of Belgian...
6h ago from SportsKeeda.com
‘A quick learner’: how Declan Rice went from...
fielder will be part of the conversation for a Ballon d’Or if he...
5h ago from TheGuardian.com
Comments
Hottest News
Through one lens: Twelve photographs from the 2025 F1 season
From Melbourne to Abu Dhabi, Formula 1 moved fast... Read More »
40m ago from F1i.com
F1 top 10 drivers of 2025 - Part 2
The RacingNews365 writing team concludes its look... Read More »
1h ago from RacingNews365.com
What was the best F1 grand prix of 2025?
It was a memorable 2025 of grand prix racing but... Read More »
2h ago from RacingNews365.com
