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Liberty Media aren't trying to 'Americanise' Formula 1 - Chase Carey
Formula 1's new CEO Chase Carey has denied new owners Liberty Media are trying to 'Americanise' the sport by focusing on growth in the USA, but believes it has untapped potential which can make it far more popular in the US than it currently is. Carey recently said he would like to see each race on the calendar match the Super Bowl in terms of reach, but some media outlets took that as Carey wanting to make F1 more American. That isn't the case at all and quite the contrary, with Carey confirming his aim is to strengthen F1's European base as a priority as well as expanding its popularity across the Atlantic. 'We are not trying to make the sport more American, but...
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8y ago from MotorsportWeek.com
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