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Horner: TV should not fear new F1 social media freedom
Red Bull boss Christian Horner hopes that Formula 1's television companies do not resist the opening up of video use on social media. Ahead of the first pre-season test, F1's new owners Liberty Media gave the green light for teams and drivers to post short video footage on to the internet. Previously, such freedom was not allowed because Bernie Ecclestone felt that it would devalue the exclusivity of broadcast deals that television companies were paying for. With fans loving the explosion of video footage over the past week, Horner hopes that such freedoms for teams and drivers remain – and that television companies come to realise the wider benefits to be had from the sport being...
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8y ago from Motorsport.com
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