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Formula 1 suffers decline in global audience and unique viewers

Formula 1 suffered a decline in its global audience and unique viewers during 2020, with falls of 4.5% and 8% respectively, although the sport's social media presence continues to grow. Overall, the sport had an average audience of 87.4 million per Grand Prix last year, down from 91.5 million in 2019. It remains up though in comparison with every other year since the start of the turbo-hybrid era in 2014. There was strong audience growth in key markets including China (43%), the Netherlands (28%), the UK (10%) and Russia (7%), while the US audience saw a 1% increase. This comes amid dramatic falls in audience for a number of other US-based sports series, with 2020 Indianapolis 500...
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4y ago from GrandPrix247.com 0
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