News Details
Heineken, F1 announce multi-year deal
Heineken and Formula One announced a multi-year global partnership on Thursday that the Dutch brewer said would rank alongside its long-standing sponsorship of European soccer's Champions League. No financial details were given for the deal, which was announced at the Canadian Grand Prix and starts in September with title sponsorship of the Italian Grand Prix at Monza. "F1 is going to be one of our biggest ever partnerships. The world is going to notice that we are in F1," Gianluca Di Tondo, Senior Director, Global Heineken Brand, told Reuters. Heineken will be Formula One's official beer partner. From 2017, the brand will be title sponsor of three grands prix with significant...
Full Story »
Full Story »
9y ago from SuperSport.com
0
You May Also Be Interested In...
Heineken confirms multi-year F1 sponsorship deal
Heineken has confirmed that it is to enter Formula 1 with a major...
9y ago from Motorsport.com
Heineken and Formula 1 confirm multi-year sponsor deal
Dutch brewing company Heineken has announced a multi-year sponsorship...
9y ago from GrandPrixTimes.com
Heineken inks deal with Formula 1
Red Bull/Getty Images Heineken has announced that it has become a global...
9y ago from F1Zone.net
HEINEKEN officially announces global partnership with...
HEINEKEN officially announces global partnership with F1 HEINEKEN and...
9y ago from ThisIsF1.com
Elsewhere On The Network
Popular On MGPToday.com
Francesco Bagnaia secures first pole of 2026 in French...
Francesco Bagnaia left it late in the French MotoGP qualifying to claim...
51m ago from MotorsportWeek.c...
Fabio Quartararo closes out Le Mans MotoGP practice on...
Yamaha's Fabio Quartararo closed out MotoGP practice at the top of the...
2h ago from MotorsportWeek.c...
MotoGP French GP: Francesco Bagnaia takes surprise...
No description available...
1h ago from Motorsport.com
Marc Marquez: 'It's not that the others are going...
No description available...
17h ago from Motorsport.com
Popular On IndyCarToday.com
Enzo Fittipaldi snags first Indy NXT win in Race 1 of...
No description available...
13h ago from Motorsport.com
IndyCar postpones IMS qualifying due to rain
The NTT IndyCar Series has postponed qualifying due to continuing...
12h ago from MotorsportWeek.c...
Rain washes out IndyCar qualifying at Indianapolis...
No description available...
12h ago from Motorsport.com
Second IndyCar practice at IMS headed up by Alex Palou
IndyCar took to the Indianapolis Motor Speedway road course for the...
16h ago from MotorsportWeek.c...
Popular On TotalWRC.com
WRC Portugal: Organisers investigate major stage...
No description available...
15h ago from Motorsport.com
WRC Portugal: Adrien Fourmaux off gives Sebastien...
No description available...
18h ago from Motorsport.com
Dani Sordo questions “stupid” WRC tyre rules amid...
No description available...
22h ago from Motorsport.com
WRC Portugal: Hyundai on top as overnight leader...
No description available...
23h ago from Motorsport.com
Popular On GunnersToday.com
Update on PSG trio's fitness and chances of returning...
Paris Saint-Germain reportedly expect to have Achraf Hakimi, Lucas...
31m ago from CaughtOffside.com
Bayern rival Arsenal for signing of £70m Newcastle...
Bayern Munich are reportedly eyeing up a potential summer transfer window...
2h ago from CaughtOffside.com
Arsenal could try signing unsettled Kylian Mbappe if...
Arsenal have been tipped to change the course of their history if they win...
1h ago from CaughtOffside.com
Sources: Chelsea & other PL clubs eyeing...
Chelsea are understood to be on alert for the possible transfer of Arsenal...
2h ago from CaughtOffside.com
Comments
Hottest News
F1 bosses at odds with drivers' anti-regulations narrative
Prior to Friday's announcement that an agreement... Read More »
41m ago from MotorsportWeek.com
F1 insider reveals how umbrella gaffe forced major team...
Former Ferrari F1 general manager Peter Windsor... Read More »
40m ago from GPFans.com
F1: FIA comes to Honda's aid
An update to the 2026 regulations should give... Read More »
1h ago from Pitpass.com
